The Art of Knowledge
Tim, I remember you being really big into that a long time ago. Anyway this guys article isnt' about it. It's more about IA and how your gut instincts should make more determining factors in how you page looks then anything else. Anyway, that's not the point. He does use your slang of mental mapping, and how people are used to a certain way of doing things all the time. I think customized mapping techniques is a pretty cool idea. Like initially mapping how someone learns and then presenting the information to them in that medium, order, style etc...
Link posted by JVMM : 2:49 PM